You are the brand. Whenever you go out there - whether for a job interview or to build networks (even make friends!) - you position yourself as someone who can offer something valuable or life-changing.
You can't avoid it: the way you dress or talk or compose yourself communicates how you want to be perceived. You are your brand. And this video by Reinventing You author Donnie Clark lays out five important points to set yourself a cut above the competition, namely:
1. Build your skills
2. Leverage your points of difference
3. Develop a narrative
4. Reintroduce yourself
5. Prove your worth
Watch him explain it here.
HELLO, MY NAME IS EVAN TAN.
I'm a writer and communications professional based in Manila, Philippines. Outside of my regular job, I like to travel, work out, volunteer, watch movies and plays, go to art galleries/ fairs and museums, read books, and eat vegetarian food.
More about me here.